Albion Syndicate online
Albion Syndicate
A contemporary streetwear brand rooted in Casuals, a subculture derived from the British hooligan scene. We focus on the cultural irony of hooligans who adopted ordinary casual clothing to evade police surveillance—only for it to become a symbolic uniform of their own.
Connecting this irony to the tension of modern urban identity, we explore the balance between individuality and belonging, and the boundary between exposure and concealment.